The UK High Net Worth Database
Reach affluent UK buyers with far less waste
The UK High Net Worth Database is a multi-sourced marketing database of 4.5 million affluent UK individuals — from mass affluent to high net worth and ultra high net worth — compiled by Finely Fettled Limited for targeted campaigns by post, telephone and email. Businesses use it to identify and reach people who are more likely to have both the means and the interest to buy, using selections such as investor status, income, home value, lifestyle and geography, before committing budget to a wider campaign.
Free, no obligation. We reply within one working day.
How the free count and profile works
Tell us who you want to reach
Your sector, ideal customer, geography, and whether you want to mail, call or email.
We send a free count and profile
How many matching affluent individuals are available on each channel, plus the selections we would recommend.
You decide what happens next
Licensed postal or telephone data delivered securely within 2 working days, or an email campaign broadcast by us with reporting.
From 4.5 million to the people most likely to buy
For businesses that need qualified affluent reach
We help UK businesses whose growth depends on reaching people with the means and likelihood to buy — including wealth managers and financial advisers, investment providers, premium and luxury brands, private health providers, galleries and auction houses, charities, luxury travel firms, prime estate agencies, architects, interior designers and later-life care providers.
Select the audience with much greater precision
Choose from a wide range of affluent and lifestyle selections, including investor status, income, pensions and wills, age, occupation, home ownership, home value, travel, lifestyle interests, charity giving, and insurance renewal months.
Investor audience available, by channel
425,312 investors in total. Many can be reached on more than one channel.
Volumes and prices
Every order starts with a free count, so you only pay for the people who fit. All prices exclude VAT.
Postal
| Volume | £ per 1,000 | Order value |
|---|---|---|
| Minimum 4,000 | £300 | £1,200 |
| Over 10,000 | £225 | £2,250 |
| Over 25,000 | £150 | £3,750 |
| Over 50,000 | £125 | £6,250 |
Telephone
| Volume | £ per 1,000 | Order value |
|---|---|---|
| Minimum 2,000 | £300 | £600 |
| 10,000 | £225 | £2,250 |
| 25,000 | £150 | £3,750 |
| 50,000 | £125 | £6,250 |
Email (sent by us)
| Volume | £ per 1,000 | Order value |
|---|---|---|
| Minimum 10,000 | £200 | £2,000 |
| 20,000 | £160 | £3,200 |
| 50,000 | £100 | £5,000 |
| 100,000 | £75 | £7,500 |
Email campaigns are broadcast twice on your behalf, with reports. Once your order is agreed we invoice you; licensed data is sent securely within 2 working days of payment.
Protect your reputation while you reach the right people
- GDPR compliant, multi-sourced and regularly updated
- Every supplied data file is seeded, so misuse can be detected
- We never hand over email addresses — we send your campaign on your behalf, twice, and report the results
- After your campaign, we can profile your responders so the next selection is sharper
- If you are promoting an investment, your promotion must be approved by an FCA-authorised firm before distribution. We can point you to the right people.
Turn interest into private, qualified conversations
Affluent prospects do not always complete a form on a first visit. Pair your campaign with a discreet lead conversion agent from our sister company MicroYES, so visitors arriving from your mailing can get immediate, private answers and an easy route to a consultation.
Questions about The UK High Net Worth Database
What is The UK High Net Worth Database?
The UK High Net Worth Database is a multi-sourced marketing database of 4.5 million affluent UK individuals, selectable for campaigns by post, telephone and email.
Who is The UK High Net Worth Database for?
It is for UK businesses that sell to affluent people and want to reduce wasted marketing spend by reaching better-qualified prospects, including wealth managers, investment providers, premium brands, private health providers, galleries, charities, luxury travel firms and prime estate agencies.
What can I select by?
Selections include investor status, income, pensions and wills, age, occupation, home ownership, home value, geography, travel, lifestyle interests, charity giving and insurance renewal months.
How many investors does it include?
The investor audience currently includes 425,312 individuals: 342,286 contactable by post, 278,927 by telephone and 89,426 by email.
How much does it cost?
Postal and telephone data start at £300 per 1,000 records, with a minimum postal order of 4,000 records (£1,200 plus VAT). Email campaigns start at £200 per 1,000 from 10,000 records, sent by us on your behalf. Larger volumes reduce the rate per 1,000.
Can I buy the email addresses?
No. Email addresses are not handed over. We broadcast your campaign twice on your behalf and provide the reporting afterwards.
Is The UK High Net Worth Database GDPR compliant?
Yes. The data is multi-sourced and compliant, and every supplied file is seeded so misuse can be detected.
How quickly can I receive the data?
Once your order is agreed and paid, licensed postal or telephone data is delivered securely within 2 working days.
Can I use The UK High Net Worth Database to promote investments such as EIS or SEIS?
Yes. Investor selections are available. Any investment promotion must be approved by an FCA-authorised firm before distribution.
Who is behind The UK High Net Worth Database?
The UK High Net Worth Database is compiled and supplied by Finely Fettled Limited, a direct marketing company in Silsden, West Yorkshire.
Find out how many of your ideal buyers The UK High Net Worth Database can reach
Tell us who buys from you, and we will reply within one working day with a free count and profile.